As a third-generation printer, he focuses on satisfying clients' needs the traditional way, with a personal touch. He is deeply embedded in the culture of the city of Monrovia. He is an officer of the Rotary Club of Monrovia, on the board, and is an Ambassador of the Monrovia Chamber of commerce.
He honed his communications and marketing skills as the Social Media & Digital Coordinator at Broadway Sacramento & as the Digital Program Director at IHeartMedia. As Digital Program Director, he was responsible for six radio stations' digital operations and strategy, including JACK-FM and V101 brands. He found innovative ways to use our digital properties to grow on-air ratings.